Communication & Social Media Specialist

Rovensa Next is the Rovensa Group’s global business unit, specialising in biosolutions for agriculture.
It is made up of twelve pioneering Rovensa Group companies: Agrichembio, Agro-K, Agrotecnología, Cosmocel, Idai Nature, Microquimica, MIP Agro, Oro Agri, OGT, Rodel, SDP and Tradecorp, with a consolidated background in sustainable crop nutrition and biocontrol management.
Rovensa Next combines local technical knowledge, innovation and teams that work alongside farmers and distributors in the field to solve their sustainability challenges, backed by the global expertise and leadership of the Rovensa Group. It is aimed to shape a sustainable future for agriculture and drive its biotransformation.
When you join Rovensa Next you are not just joining a dynamic team of people gearing up to create a sustainable future – you are joining a team that is intent on making it a reality.

Let’s grow greener!

www.rovensanext.com/

The Marketing & Communications Specialist is responsible for developing, coordinating, and executing internal and external communication initiatives that strengthen Rovensa Next's brand, support business objectives, and engage key audiences. This role creates compelling content across multiple channels, manages social media activities, supports employee communications, and helps ensure consistent messaging throughout North America and in alignment with global communications efforts.

The Marketing & Communications Specialist collaborates closely with Marketing, Sales, Technical, Human Resources, and Leadership teams to support brand awareness, employee engagement, customer communication, and corporate storytelling.

Key Responsibilities

Internal Communications

• Support the development and execution of internal communication initiatives that inform, engage, and align employees with company priorities and objectives.
• Create and distribute employee communications, leadership announcements, company updates, newsletters, and internal campaigns.
• Assist in maintaining content for internal communication platforms, including Microsoft Teams, SharePoint, and other digital channels.
• Collaborate with cross-functional teams to communicate organizational initiatives, events, and achievements.
• Support change management communications for organizational initiatives and strategic projects.
• Contribute to employee engagement initiatives through recognition programs, storytelling, and culture-focused communications.
• Help ensure consistency in messaging across North America while aligning with global communications standards.

External Communications

• Assist in implementing communication plans that support corporate, marketing, and business objectives.
• Draft and edit press releases, media statements, blog articles, customer communications, and other marketing content.
• Support media relations activities and coordinate responses to media inquiries as directed.
• Coordinate with external vendors, agencies, and freelancers supporting communication and creative projects.
• Ensure brand consistency across all external communications and marketing materials.

Social Media Management

• Manage day-to-day social media activities across platforms including LinkedIn, Instagram, Facebook, X, YouTube, and emerging channels.
• Create engaging social media content that supports brand awareness, audience engagement, and business objectives.
• Maintain and update social media editorial calendars.
• Monitor social media channels and engage with audiences in a professional and timely manner.
• Track, analyze, and report on social media performance metrics and recommend improvements.
• Stay current with digital marketing trends, platform updates, and best practices.

Content Development and Brand Support

• Create written, visual, and digital content that aligns with company brand standards and messaging.
• Assist with the development and maintenance of brand voice and messaging guidelines.
• Support integrated marketing campaigns and communication initiatives in partnership with Sales, Marketing, Human Resources, and Leadership teams.
• Assist with corporate events, employee events, trade shows, conferences, and presentations through communication planning and promotional activities.
• Support website content updates and digital marketing initiatives as needed.

Travel

• Travel required includes ~10% overnight travel.

Education and Experience

Required

• Bachelor’s degree in communications, Public Relations, Marketing, Journalism, or a related field.
• Minimum of 5 years of experience in marketing, communications, public relations, social media management, or a related role.
• Demonstrated experience creating content for multiple communication channels and audiences.
• Exceptional writing, editing, proofreading, and storytelling skills.
• Experience using Microsoft Teams, SharePoint, and Microsoft Office Suite.

Preferred

• Experience with social media management and analytics platforms such as Sprout Social, Hootsuite, or similar tools.
• Familiarity with Google Analytics and website content management systems.
• Experience with Adobe Creative Suite, Canva, or other design and content creation tools.
• Experience supporting employee communications and engagement initiatives.

Knowledge, Skills, Abilities, and Attributes

Knowledge

• Knowledge of marketing, communications, public relations, and social media principles and best practices.
• Understanding of content marketing, digital communications, and brand management.
• Knowledge of social media platforms, audience engagement strategies, and digital analytics.
• Familiarity with corporate communication channels and employee engagement programs.
• Working knowledge of Microsoft Office applications, Microsoft Teams, SharePoint, and related collaboration tools.

Skills

• Excellent written, editing, proofreading, and storytelling skills.
• Strong verbal and interpersonal communication skills.
• Social media content creation and community management skills.
• Content planning, organization, and project coordination skills.
• Graphic design and visual content development skills are beneficial.
• Strong attention to detail and ability to maintain brand consistency.
• Analytical skills with the ability to interpret engagement and performance data.
• Proficiency with social media management and analytics platforms.
• Ability to manage multiple projects and deadlines simultaneously.

Abilities

• Ability to communicate effectively with employees, customers, leadership teams, and external stakeholders.
• Ability to adapt messaging for different audiences and communication channels.
• Ability to work independently and collaboratively within cross-functional teams.
• Ability to manage competing priorities in a fast-paced environment.
• Ability to maintain confidentiality and exercise sound professional judgment.
• Ability to learn new communication technologies, platforms, and marketing tools.
• Ability to represent Rovensa Next professionally and positively in all communications.

Personal Attributes

• Highly creative with a passion for storytelling and brand building.
• Strong attention to detail and commitment to producing accurate, high-quality work.
• Self-motivated and proactive with the ability to work independently and manage multiple priorities.
• Collaborative team player who builds positive working relationships across departments and organizational levels.
• Adaptable and flexible in a fast-paced, changing environment.
• Customer-focused with a strong understanding of audience needs and engagement.
• Professional, dependable, and accountable for results.
• Strong organizational and time-management skills with the ability to meet deadlines consistently.
• Demonstrates sound judgment, professionalism, and discretion when handling confidential or sensitive information.
• Positive attitude with a continuous learning mindset and commitment to personal and professional growth.

Physical Requirements

• Ability to sit for extended periods while working at a desk, attending virtual meetings, or using a computer.
• Ability to perform repetitive hand and wrist movements associated with keyboard and mouse use.
• Frequent use of standard office equipment, including computers, mobile devices, printers, and telephones.
• Ability to communicate effectively in person, virtually, and by telephone.
• Ability to occasionally lift and move materials weighing up to 20 pounds, such as marketing materials, promotional items, event supplies, or equipment.
• Ability to travel occasionally to company meetings, trade shows, conferences, customer events, and industry functions.
• Vision abilities required include close vision, distance vision, color vision, depth perception, and the ability to adjust focus for computer-based work and content review.

Rovensa Group is an equal-opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Rovensa Group makes hiring decisions based on qualifications, merit, and business needs at the time.
Please note that, for equity compliance purposes, sometimes and depending on the jurisdiction, our Group follows specific criteria/ criterions related to hiring processes, when mandatory . Therefore, we are aware of our local duties, worldwide – feel free to consult your local laws and ask any questions to our HR representatives.